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Recently, Zillow has stepped up its efforts to obtain direct data feeds from brokers. The company's current campaign uses email messaging with a strong call to action, perhaps implying that through the inaction of your Association that you're missing out. We believe the choice to send data to any advertising platform is solely that of the brokers. You should not feel pressured to send your data to any particular platform. Click here to see an example of the email being sent to brokers. Feel free to contact the This email address is being protected from spambots. You need JavaScript enabled to view it. with questions about data feeds and third party advertising portals.