Representing 4,000+ REALTORS® In San Francisco
Upcoming Events
New Laws for 2026
Monday, January 5
1:00 p.m.
Zoom Webinar
Join Jeremy Davidson and MrDantastic for a summary of the new laws impacting your real estate business.
RealReports Pulse 101
Wednesday, January 7
10:00 a.m.
Zoom Webinar
This is for you if you want to keep past clients engaged on autopilotso you never miss out on repeat business or referrals again. You’ll walk away withan understanding on how to enroll clients in automated property updates and RealReports, and how to use your Pulse dashboard to track engagement and identify who’s warming up or ready for a conversation about their next move.
SFAR Installation
Saturday, January 24, 2026
6:30 – 9:30 p.m.
SFMOMA
Join us for a black tie gala at the San Francisco Museum of Modern Art (MOMA) for the installation of President Luis Moran and the Board of Directors including Dena Aslanian-Williams, Michael Barnacle, Kevin Birmingham, Jason Chu, Neal Corkery, Daniel Hershkowitz, Steven Huang, Amanda Jones, Damon Knox, Amy Kong, Joel Luebkeman, Mary MacPherson, Evan Matteo, Scott Okamoto, Kimberly Wong, and Jeffrey Woo.
Experience a night of art, discovery, and connection.
Individual tickets and tables of 10 are available for purchase.
Is your company or brokerage interested in sponsoring the event? Learn more about sponsorships here. Support our Association and showcase your company to our 4,200+ REALTOR® member community!
Thank you Pegaus, Sayde Mark Designs and Realtor.com
Latest News
Proving MLS Value With RESO Data
A Data-Driven Analysis from the San Francisco Association of REALTORS® Download the full report Executive Summary In a shifting real estate landscape marked by commission compression, private networks, and growing competition for control over data and client...
Form SRPS Update
The Seller Rental Property Statement (SRPS) has been revised with two changes in the introductory paragraph: 1) Going forward, SRPS form refers to the San Francisco Purchase Agreement "Rental Property" paragraph without specifically referencing the paragraph...
Zenlist Has Been Acquired — What This Means for You (Spoiler: Nothing Changes)
You may have seen the news: Zenlist has officially been acquired by Realtor.com. We wanted you to hear it directly from us — SFAR was one of the first to know, a reflection of the strong and trusted relationship we’ve built with the Zenlist team over the...
Calling All Applicants for 2026 CAR Region 8 Directors
Deadline to Submit Application is Friday, August 1, 2025 Each year, the San Francisco Association of REALTORS® (acting as California Association of REALTORS® Region 8) appoints those REALTOR® members it believes will best represent the interests of the district on the...
2026 Board of Director Nominations Now Open
The Association's Nominating Committee meets each year for the purpose of nominating candidates for election to the Board of Directors for the next ensuing three-year term. Allen Okamoto with T. Okamoto & Co. is serving as Chair of this year's Nominating...
NAR Updates Code of Ethics
At NAR’s latest Legislative Meetings in June, the Professional Standards Committee recommend changes which were then ratified by both the NAR Executive Committee and Board of Directors. The new language, 1) creates a more specific definition of “harassment,” aligning...