Representing 4,000+ REALTORS® In San Francisco
Upcoming Events
RealReports: Secrets from the Pros: 3 Ways to Win with RealReports Today
Wednesday, February 4, 2026
10:00 – 11:00 a.m.
Zoom Webinar
This is for you if you want to kick off the new year by learning how top-performing agents are using RealReports right now to generate real, ROI-positive growth—no theory, no fluff, just proven tactics from the pros in a fast, high-impact session. You’ll walk away with three immediately actionable workflows you can plug into your business today to find better opportunities, deliver more value to clients, and start seeing results this week—not someday.
RENTSPREE
Master Smart Lead Nurturing Fast
Tuesday, February 10
9:00 – 10:00 a.m.
Zoom Webinar
2026 Tax prep
Wednesday, February 25
2:00 – 3:00 p.m.
Hybrid – 301 Grove Street, SF and Zoom
Real estate works better when the tax side actually makes sense. Join us February 25, 2–3 p.m. for a practical tax prep session — and meet Aini Karkiainen of Karkiainen & Co.
Aini Karkiainen is a seasoned Real Estate CPA who works closely with agents, investors, and business owners. She’ll walk through the tax topics that matter most, including:
- Write-offs and tax strategies
- Entity setup and structure
- How tax decisions affect your deals and your clients’ money
Latest News
Calling All Applicants for 2024 CAR Region 8 Directors
Each year, the San Francisco Association of REALTORS® (acting as California Association of REALTORS® Region 8) appoints those REALTOR® members it believes will best represent the interests of the district on the State Association's board of directors. When vacancies...
Nominations for Director Candidates Sought
The Association's Nominating Committee meets each year for the purpose of nominating candidates for election to the Board of Directors for the next ensuing three-year term. Daniel Hershkowitz is serving as Chair of this year's Nominating Committee. At the end of...
The San Francisco Association of REALTORS® Maintains, Strengthens Focus on Fair Housing, Racial Equality
The San Francisco Association of REALTORS® announced today that it will use a $3,000 grant from the National Association of Realtors® to support SFAR’s Rise Mentorship Program, a first-of-its-kind mentorship program designed to empower new REALTORS from historically...
‘California Dream’ Program to helps First-Time Homebuyers
The California Housing Finance Agency is making it a little easier for some first-time buyers with low and moderate incomes. On March 27th, it launched the “California Dream For All Shared Appreciation” loan program to help people who haven't been able to save up a...
SFAR Announces New MLS Mobile App
The San Francisco Association of REALTORS® Partners with Zenlist to Bring its listings to Mobile Devices in First of Its Kind Partnership SF REALTORS® will soon be able to publish and manage property listings and search collaboratively with their clients from their...
Join us for C.A.R.’s Legislative Day May 3, 2023
Join other members of the San Francisco Association of REALTORS® (SFAR) as we travel to Sacramento for C.A.R.’s 50th Legislative Day which will be live and in person on Wednesday, May 3rd in Sacramento. More than 2,000 REALTORS® are expected to...